The How and the Why are just as important as the What.
Business isn’t easy and it’s never just business. In 2017, in the midst of a tough year, our founder wrote a manifesto that became our internal rallying cry (and the first little seeds of her acclaimed book, Soul Uprising: It’s Never Just Business). We know there are others out there who also believe in doing business from a place of sustainability, compassion and purpose while earning a fair profit, so we’re sharing this with the world. Agree? Disagree? What have you learned from your own experiences? We’d love to hear from you.
Our Manifesto
These are the principles that drive our work.
We invite you to use them, share them, modify them for your own use, as long as you give us credit for the original creation.
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